ISO 10004 - Quality management - Customer satisfaction - Guidelines for monitoring and measuring

ISO 10004 provides guidance in defining and implementing processes to monitor and measure customer satisfaction.

ISO 10004 is intended for use by organizations regardless of type, size or product provided. The focus of ISO 10004 is on customers external to the organization.

In order to pursue this goal the organization should:

Identify customer expectations

Gather customer satisfaction data

Analyze customer satisfaction data

Provide feedback for improvement of customer satisfaction

Monitor customer satisfaction on-going

The purpose and objectives influence what, when, how and from whom the data is gathered. They also influence how the data is analyzed and how the information is ultimately to be used.

Benefits of ISO 10004

Obtain information on new expectation

Resolving complaints to the satisfaction of the complainant and the organization

Identify trends and therewith eliminate causes of complaints

Customer-focused approach to resolving complaints

Encourage personnel to improve their skills in working with customers

Basis for continual review and analysis of the complaints-handling process

KPSG Certification Process

KPSG has a unique approach of certification which complies with the requirement for bodies providing audit and certification of management system.

Click here to know about more information of the certification process by KPSG